Journal

How does social media compare to other channels for B2B Marketing?   Social media marketing might initially appear to be the sole preserve of the business-to-consumer (B2C) marketer. But according to this research into B2B Social media marketing by Omobono, not only can business-to-business (B2B) marketers benefit from social media, but it could be their most effective […]

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Testimonials aren’t just a come-hither promise to hawk your services. They’re also a reminder of the challenging, sometimes gut-wrenching work you do with your clients. And that ultimate shared high—the we-made-it-to-the-top-of-the-mountain feeling when you reach your ultimate goal. Together. So don’t kid yourself—great testimonials matter. They help you put the cherry on top of a successful […]

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What’s brought you up to this point in your life? What have been some of the highlights in your journey? How do they all connect together? What are your values? What’s most important to you? What gets you fired up with frustration? What can you do to change or fix these things? What makes you […]

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Fill out the form and I will send you your answers. With some suggestions for next steps.

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Here are some links I found interesting this week. What are your favorite articles? Contact me and let me know. The most important social media trends to know for 2020 How to Write Your CTAs to Fit Your Campaign A 3D PRINTED PAVILION MADE FROM RECYCLED PLASTIC BOTTLES Deloitte’s 11th annual Tech Trends report | […]

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There are plenty of retail brands out there like Starbucks, Anthropology, and GoPro making a huge impact, but what about the B2B companies on Instagram?

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How to Sell on Video: The Right Times to Include Video in the Sales Process by Hubspot How to Be Comfortable on Video: 16 Fool-Proof Tips by vidyard 5 Ways to Be Comfortable & Likable on Video (from Someone Who Used to Hate Video) by Impact Video for Sales and Thought Leadership: An Extensive Guide […]

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AND WHY WORKPLACE DESIGN ISN’T GENERATIONAL

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The pandemic began with panic and a rush to innovation, followed by a collective learning curve and gratitude for the technology that allows us to stay connected almost seamlessly. We can celebrate the enormous contribution partners made in digitally transforming many organizations and coping with the immediate crunch of the pandemic. However, for all the [...] Continue Reading

People frequently read business content online to learn about industry trends or inform their buying decisions. Businesses that invest in high-quality content and SEO services can engage potential customers.

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Nex up in our review of 2019, editor Tom Ravenscroft takes a look back at the most-read stories for every month this year, including alternative designs for Notre-Dame and an interview with Tatiana Bilbao. January – Drone footage reveals hundreds of abandoned Turkish chateaux A drone video revealing a development of hundreds…

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Design studio Superflux has built a vision of a typical Singapore home in 2219, with features including homemade hunting tools, snorkelling equipment and a mini hydroponic farm. Superflux founders Anab Jain and Jon Ardern imagine that climate change will completely change the way people live their lives over the next 100 years,…

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Happy Holidays. Here are a few articles I found interesting this week.

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#marketing-tips Alli Campofranco June 11, 2019 Do’s & Don’ts of a Power Hour How to get the most out of your email marketing You’ve built a healthy email list, you’ve sent valuable content to your subscribers, and your readers have opened and clicked the email. While the average B2B marketer might consider this campaign completed, we […]

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Continuing our review of 2019, Sabina Sohail selects the top 10 hotels of the year including a spa in the Sharjah desert and a hotel built within an abandoned quarry in China. Jungle Keva Hotel, Mexico, by Jaque Studio Located in Tulum, the interiors of this hotel features palm leaf-lined ceilings…

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As part of Dezeen’s yearly review, reporter Natasha Levy has selected the top 10 home interiors of 2019 – among which is a micro flat in Taiwan and a bunker-style apartment in Sydney. Barbican Apartment, UK, by John Pawson Just a smattering of furnishings features inside this greyscale flat on London’s…

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