Sales

Sometimes holiday campaigns go viral for all the wrong reasons. To avoid this happening to your business, pick the occasions that align with your brand and target audience. Research the meaning behind these events and follow your moral compass. Here’s what 2020 holds for you! January February March April May June July August September October November […]

Continue Reading

“What outstanding communication needs more than rules is unconstipated thinking…better to be bold than safe.” George Lois, design master, Indeed. Bold is essential, most especially if your goal is clear, direct, free-flowing communications with your people. Three Steps to Your Big, Bold, Bodacious Idea 1. What makes you irresistible? Whether you have an audience of […]

Continue Reading

Happy Mindfulness, Yoga, Preparedness, and Hispanic Heritage Month! My 48-0day Birthday Sale is ending on the 17th, make you check it out before it goes. Read more to see some more fun days to celebrate this month.

Continue Reading

Here are the Key Takeaways from the Gartner report. I translated the bullet points so they are more understandable for creatives and sales representatives. I also came up with some ideas for opportunities for sales of those needs in the next 3 years. Key Take-Aways 1. Leaders buy C3PO’s and R2-D2’s, for innovation. I&O and […]

Continue Reading

Happy Mindfulness, Yoga, Preparedness, and Hispanic Heritage Month! My 48-0day Birthday Sale is ending on the 17th, make you check it out before it goes. Read more to see some more fun days to celebrate this month.

Continue Reading

LinkedIn is so much more than just a platform for finding jobs. Of its more than 700 million users, over 90 million are classified as senior-level influencers, making it a sales prospecting goldmine. With no restrictions on access to user profiles, astute business professionals are increasingly using it as a primary source of new leads. [...] Continue Reading

Happy BACK TO SCHOOL, Happiness MONTH, WELLNESS Month, and my Birthday Month!

Continue Reading

I participated in a great webinar last week called Initiate Your Sales Mojo During Uncertain Times, presented by Stacia Skinner.

Continue Reading

Michiel HeijmansMichiel is a partner at Yoast and our COO. Internet veteran. His main goal with most of his articles is to kick-start your site optimization. So much to do! It still feels a bit like summer outside, but here we are telling you to think about Christmas or Thanksgiving. What’s up with that? Well, […]

Continue Reading

All successful brands have a distinctive ‘personality’ – a tone of voice, style of communicating, that people associate with that company.

Continue Reading

How does social media compare to other channels for B2B Marketing?   Social media marketing might initially appear to be the sole preserve of the business-to-consumer (B2C) marketer. But according to this research into B2B Social media marketing by Omobono, not only can business-to-business (B2B) marketers benefit from social media, but it could be their most effective […]

Continue Reading

Testimonials aren’t just a come-hither promise to hawk your services. They’re also a reminder of the challenging, sometimes gut-wrenching work you do with your clients. And that ultimate shared high—the we-made-it-to-the-top-of-the-mountain feeling when you reach your ultimate goal. Together. So don’t kid yourself—great testimonials matter. They help you put the cherry on top of a successful […]

Continue Reading

What’s brought you up to this point in your life? What have been some of the highlights in your journey? How do they all connect together? What are your values? What’s most important to you? What gets you fired up with frustration? What can you do to change or fix these things? What makes you […]

Continue Reading

Fill out the form and I will send you your answers. With some suggestions for next steps.

Continue Reading

How to Sell on Video: The Right Times to Include Video in the Sales Process by Hubspot How to Be Comfortable on Video: 16 Fool-Proof Tips by vidyard 5 Ways to Be Comfortable & Likable on Video (from Someone Who Used to Hate Video) by Impact Video for Sales and Thought Leadership: An Extensive Guide […]

Continue Reading

The pandemic began with panic and a rush to innovation, followed by a collective learning curve and gratitude for the technology that allows us to stay connected almost seamlessly. We can celebrate the enormous contribution partners made in digitally transforming many organizations and coping with the immediate crunch of the pandemic. However, for all the [...] Continue Reading