Marketing for Creatives

Which behavior insights around B2B buyers are most useful when it comes to engaging prospects and moving deals forward?

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It’s happening: 2020 is almost upon us!

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Here are some guidlines to keep in mind as you set your SMART goals: S.M.A.R.T goal Questions Specific Does your goal clearly and specifically state what you are trying to achieve on social? If your goal is particularly large or lofty, try breaking it down into smaller, specific SMART goals, like goals by social channel, […]

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Pick your social channels Consider which channels make the most sense based on your industry and audience Complete your profiles Make your business easier to find in search results and show o your brand identity with a fully developed profile. Follow other businesses, brands and prospects Don’t be an island on social – you can […]

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If you are a PR professional today, you can no longer avoid the significant impact social media has had on the industry. There are over 3.2 billion people active on social media around the world today, on average spending 2.5 hours a day on social sites. So, social media for PR should be a no brainer, right? […]

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All leads are not the same and should not be treated the same. Understanding the quality of a lead and key insights to the lead are especially important when you have a sales process that involves sales development/appointment setters and field sales/closers.

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https://support.google.com/google-ads/answer/9466233

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United Interiors Instagram 1,700+ followers and growing. Follow United Interiors @unitedinteriors   View this post on Instagram   A post shared by United Interiors (@unitedinteriors)   Continue Reading

Follow United Imaging at @unitedimaging RELATED UI’s New Costa Mesa Showroom by Robert Schmolze on October 5, 2020 Return to Work Campaign by Robert Schmolze on August 5, 2020 UI Explainer Videos by Robert Schmolze on May 27, 2020 Company Video behind the scenes by Robert Schmolze on February 10, 2020 United Imaging Instagram by [...] Continue Reading

Allana Akhtar Jul. 24, 2019, 1:14 PM Keep InMail subject lines short. Make a personal connection in your opening. Bring up mutual connections. Keep your messages under 100 words. Cold messaging someone on LinkedIn can help you expand your network and even lead to getting a new business. A company insider shared 4 ways to improve your […]

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Here are some the resources you need to level up your social marketing in 2020. While Sprout did put these in an order Sprout thought most fitting for critical analysis and planning, you can pick and choose the templates that seem most valuable to where your organization is with social marketing. 1. [PDF checklist] Social […]

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Video campaigns provide many new opportunities for performance marketers to test and optimize in real time. David Rodnitzky, CEO of 3Q Digital, shares ways to get started. Last year, I made my case for performance marketers to take online video more seriously. Digital video, I wrote, is just as effective as the most bottom-of-the-funnel search engine […]

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Masters of creativity are masters of creativity because they know “how“ to think and not necessarily “what“ to think. If you really want to become more creative, you can become (significantly) more creative both in your personal and professional life by adopting a specific mindset and applying particular strategies and techniques. You might not become […]

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Best Free Stock Photo Websites for Royalty-Free Images by Hubspot  Negative Space Negative Space offers up new free stock photos every week. All of its photos are shared without copyright restrictions, meaning you’re free to use them however you please. From architecture to technology, Negative Space’s continuously growing collection of images is one you’ll find […]

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A+P: ‘Point of Access’ Public Program on 09/19 7-8:30 pm

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This post was originally published on Oct. 11, 2018, and was updated on Sept. 17, 2019. If you have a brick-and-mortar shop, you should have one major priority when it comes to your online presence — showing up in local business searches. It doesn’t matter if someone in Dallas, Texas finds your business online if you’re […]

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